In 2012, Channel 4 and Cancer Research UK joined forces to launch Stand Up to Cancer in the UK, to accelerate life-saving cancer research. Led by the brightest stars in film, TV and music, it was the most successful charity fundraiser on UK commercial TV in its first year - ever.
Following on from that, the campaign has now raised over £23.8 million. The money raised so far has been spent funding clinical trials, which aim to improve survival rates and bring breakthroughs in labs to the patients who need them. Over 9,000 people have, or are about to benefit from these cutting edge trials, and this is still only the beginning.
Stand Up to Cancer is back this Autumn culminating in a live TV show on Channel 4 in October.
Status: To Be Determined
Runtime: None minutes
Stand Up to Cancer - Stand Up to Cancer - Netflix
Stand Up To Cancer (S↑2C or SU2C) is a charitable program of the Entertainment Industry Foundation (EIF). SU2C aims to raise significant funds for translational cancer research through online and televised efforts. Central to the program is a telethon that was televised by three major broadcast networks (ABC, NBC, CBS) in over 170 countries on September 5, 2008. SU2C raised over $100 million after that evening's broadcast. Funds collected by Stand Up To Cancer are then distributed by the American Association for Cancer Research.
Stand Up to Cancer - Initiative - Netflix
Stand Up To Cancer aims to raise awareness and bring about an understanding that everyone is connected by cancer. The statistic used most often by SU2C is from the American Cancer Society: one out of every two men and one out of every three women will be diagnosed with cancer in their lifetime, meaning everyone is affected in some way, or will be. The campaign has featured televised moments during World Series baseball games where fans literally “stand up to cancer” by rising and holding signs inscribed with the names of friends and loved ones who have struggled with the disease.
Stand Up to Cancer - References - Netflix