Drop the Mic is already a huge viral and digital success as an ongoing popular segment on The Late Late Show with James Corden. The series will pit four celebrities against each other in a rap battle royale packed with "I can't believe they just said that" moments. Each week's winner will be chosen by the studio audience.
Status: In Development
Runtime: 30 minutes
Drop the Mic - Mic (media company) - Netflix
Mic is an American internet and media company based in New York City. It caters to millennials. In April 2014, the company reached 19 million unique monthly visitors and has a higher composition of 18- to 34-year-old readers than any other millennial-focused news site, including BuzzFeed and Vice. Mic received early attention for its on-the-ground coverage during the revolution in Tunisia. The Hollywood Reporter remarked that Mic features “stories that intelligently cover serious issues important to young people”. The company was originally known as PolicyMic before it changed its name in 2014.
Drop the Mic - History - Netflix
Mic was founded in 2011 as PolicyMic by Chris Altchek and Jake Horowitz, two high school friends from New York. Jim Clark, an investor and the founder of Netscape, has said that Altchek and Horowitz “remind me of my younger self”. In 2014, PolicyMic announced they would re-brand their organization to target millennials, and renamed themselves as “Mic”. According to The New York Observer at the time, Mic had not made a profit and “is in the increasingly rare habit of actually paying each one of its contributors”. In March 2016, Mic acquired Hyper, as well as the developer, AntiHero. Mic's news director, Jared Keller, was fired in February 2015 after Gawker found various levels of plagiarism in 20 different passages of his work.
Drop the Mic - References - Netflix